Collaborations

Raye teams up with Dyson


09 10 2024

Escapism hitmaker Raye has been unveiled as a global brand ambassador for Dyson, promoting the new OnTrac headphones.

The British singer/songwriter expressed how she wants people to 'Experience my music as I envisioned it to be heard when I recorded it in the studio', adding 'During the shoot, I listened to Nina Simone "Don’t Let Me Be Misunderstood" on a loop for the whole time because I love that song so much. Nina Simone is the best artist who ever lived, and it felt right for the feeling of the space'.

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